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Friendly’s Ice Cream and Restaurant
Address: 56 Main St. Florence MA.
Business Category:
Long Business Description:

Our History
In 1935, the Blake Brothers founded their first ice cream shoppe in Springfield, Massachusetts and named it “Friendly.” The name was a promise that the small ice cream shoppe would be a friendly place for families to enjoy a meal together. We still believe in that promise.

Today, you can still find your long-time Friendly’s favorites on the menu! From made-to-order Friendly’s Big Beef® Burgers to the homemade ice cream at the end of your meal, we have dedicated our lives to making the Friendly’s you remember, one that your children (and theirs!) can celebrate for years to come.

Come see what the Friendly’s promise is all about.

Business Website Address: http://www.friendlysrestaurants.com
Business Phone Number: 413-584-1772
JJ’s Taveran
Address: 99 Main St Rear of Building Florence MA.
Business Category: , , , ,
Long Business Description:

JJ’s Tavern is your neighborhood family friendly sports bar.  Serving local and national brews and full cocktail bar.  They have a full kitchen offering a ever changing menu of appetizers, sandwiches and more.

They have your favorite sports programs on multiple large screen TV’s along with Keno and special events year round

13th Floor Music Lounge is an intimate music and arts venue located in the village of Florence, Massachusetts. We are only minutes from the musically and culturally diverse city of Northampton. The 13th floor features a variety of musical performances ranging from Jazz & Reggae to Punk Rock & Metal! Our venue can hold up to 100 people. We have a full bar, stage, lighting, sound system, free off street parking, and outdoor seating!

Business Website Address: http://www.jjtavern.net
Business Phone Number: 1-413-586-5705
Miss Florence Diner
Address: 99 Main St. Florence MA.
Business Category:
Long Business Description:

The Miss Florence Diner is located in the center of the village of Florence, about 2 miles (3.2 km) west of downtown Northampton. It sits on the north side of Main Street, just east of its junction with Maple Street. It has an L-shaped configuration, with barreled roofs in both directions, topped by a parapet on which the name of the diner appears in Moderne lettering. Mounted at the corner of the L is a distinctive chevron-shaped sign that bears its name. The exterior is finished mainly in enamel paneling, and the interior is finished in wood, tile, and enamel. The main entrance is now via a brick vestibule, which has a barrel-style shingled roof that extends over the side-facing steps. The diner is attached at the rear to a house that has been converted into a restaurant.


The Miss Florence Diner is an historic diner at 99 Main Street in the Florence section of Northampton, Massachusetts. It was manufactured in 1941 by the Worcester Lunch Car Company and is one of four diners in the city. At the time of its listing on the National Register of Historic Places in 1999, it had been owned by the same family since its construction.


It is our mission to make amazing quality food, to offer warm, welcoming service to give back to the neighborhood through Community Service and Involvement, time, food and resources. To run an efficient, profitable business and Make Miss Flo’s a better place for both our customers and ourselves every day.

The Miss Florence was opened in 1941 by Maurice Alexander and his wife, Pauline Florence (Matusewicz) Alexander. Originally located across the street in a different diner, it moved into what is now the core of the present structure later that year. That diner was manufactured by the Worcester Lunch Car Company, which also executed the enlargements to give it the L shape in 1949. These alterations included adding another bay on the left, and four (in a configuration perpendicular to the main diner body) on the right. The Alexanders lived in the house behind the diner, which they converted into a separate restaurant in 1959, joining the two together.

Business Website Address: http://www.missflorencediner.net
Business Phone Number: 1-413-584-3137